How a rockstar, restaurant and wine are helping save salmon

A glass of Cab Sauv you can feel extra good about.

On a mission to help save the Pacific Northwest wild salmon population, Seattle's own Duke's Seafood, Damsel Cellars in Woodinville, and Pat Monahan, the lead singer of the multi-GRAMMY and Billboard Award-winning band Train, have joined forces to create a new wine called Up River Red, with a portion of proceeds from the wine sales going to the ongoing salmon crisis.

Duke's Seafood founder Duke Moscrip said, "We created a remarkable wine to bring people together for the good of Pacific Northwest salmon restoration."

Up River Red will debut at the sold-out Saving Wild Salmon Soirée fundraiser on April 27, after which it will be available exclusively at all seven Duke's restaurants beginning May 3. Proceeds from the soirée and a portion of restaurant wine sales will go to not just one but three non-profits that are focused on salmon restoration, research, and policy creation. They are Wild Fish Conservancy, Save Our Wild Salmon, and Long Live The Kings. With every sip, you help support the conservation of the salmon population.

Train's Pat Monahan said, "Until my friendship with Duke and John Moscrip began, I didn't realize the many problems humans have created for wild salmon. After learning something this profound, you can't look away. A partnership with the Moscrips and Heather Andersen with Damsel Cellars began almost as soon as we spoke about what we could do to turn it around for Northwest wild salmon and for our community while preventing even more issues. We're off to a very good start, but the road is long."

Up River Red Wine is a collaboration for a great cause and a positive step toward sustainability, proving that wine and restoration can indeed go hand in hand.

Cheers, you eco-friendly wine lover!

Learn more here.