Inspire youth to identify their talents and equate that to financial gain for their households - AND run a profitable skincare business? It's all in a day's work for Monika Mathews, founder of QueenCare in Columbia City.
Fueled by her own personal journey overcoming many obstacles as a young woman, she gives the teens that come through her youth program, Young Queens, the confidence and entrepreneurial tools to succeed in business.
QueenCare’s mission is multi-layered, yet simple: Indulge, Engage, & Uplift.
- Indulge in self-care practices that support our personal wellness using QueenCare's high-quality products.
- Engage with one another to build the communities where we live, work and play.
- Uplift the most vulnerable among us.
With the intention to balance out the work-a-holic culture we see far too often, Mathews' products rely heavily on aromatherapy for self-care. The goal is to promote true physical and mental well-being, and provide an experience that no only lifts your spirits, but supports program that give back to our communities as well.
What makes this company special isn’t just the skin, hair and body products or fragrances offered (though those are pretty wonderful), it’s the heart behind it all. A heart for young women and a passion for investing in community. That all starts with Mathews, and is felt by everyone she reaches.
“Young Queens immediately impacted me by giving me incredible inspiration and the necessary education to start a business as a young, Black woman,” says Aliyah, who went through QueenCare's program. "Right off the bat we were taught business skills, everything from how we conduct ourselves to budgeting to product development. We were shown what it really takes to be a business woman.”
After being in the program for four years, Aliyah has now officially become the owner of her own business, offering henna art services.
“Ms. Monika showed me that there are people out there who really care about you and your future,” she said. “This makes the world of difference when it comes to my success.”
For the last 18 years and running, Mathews and QueenCare has steadily and consistently made a lasting impact in the Southeast Seattle community.
“One of the most rewarding parts for me has been watching young ladies overcome negative and unsupportive environments and actually thrive in whatever arena they choose to pursue,” she said. “I’ve witnessed girls graduate college, start families and businesses but most of all, I’m so proud that these girls have taken on an altruistic spirit which ensures that this work will continue through them as they influence their circles.”
To purchase QueenCare products or find out more about the programs offered, visit their website or follow them on Instagram. Want to support more small businesses like QueenCare? We're proud to collaborate with Intentionalist, an online guide that makes it easier for you to find/connect with diverse local businesses owned by women, people of color, veterans, members of the LGBTQ community, and people with disabilities.